An Insider's Guide to Building a Successful Consulting Practice (9780814414361)



An industrial/organizational psychologist, consultant, and speaker, author Bruce Katcher combines his years of experience and insights with real stories from a range of other independent consultants to guide readers on their journey of growing a consulting practice--whether they're beginners just starting up or veterans looking for new ways to invigorate their businesses. In An Insider's Guide to Building a Successful Consulting Practice, you'll learn simple yet powerful strategies for success, including how to: identify a market and narrow your focus; make a smooth transition from employee to independent consultant; sell effectively even if you've never sold before; establish visibility through speaking, writing, and networking; set prices based on value; develop a marketing strategy and divide your time between marketing and delivering your services; and much more. With applicable data and tangible advice gleaned from the survey results of professionals in a diverse range of industries, you'll not only learn how to keep plenty of work in your pipeline--you'll be able to adapt your consulting practice to thrive in any market.


Product details

  • Paperback | 272 pages
  • 152 x 229 x 19mm | 435g
  • Amacom
  • Nashville, United States
  • English
  • SPE
  • 0814414362
  • 9780814414361
  • 337,129


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